Category: Customer Experience

  • Map your Customer Experience…and Surprise Yourself!

    Map your Customer Experience…and Surprise Yourself!

    “O wad some Pow’r the giftie gie usTo see oursels as ithers see us!”Robert Burns Seeing ourselves as others see us is a gift.  And Customer Experience Mapping gives us all the power to do it!  All it takes it stepping away from your desks for a while—and some empathetic imagination. Our workdays are consumed…

  • Great Customer Experiences

    It’s been an atypically long break between blog posts.  (Some might call it a welcome respite.)  Lots of work travel, and we’re just back from a lovely vacation in Spain.  Thanks for your patience. Support ultimately owns the post-sales customer experience, and has tremendous influence on the pre-sales experience, too.  (I think it’s not a…