Category: Measures
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What Support Needs to Survive the Pandemic
Essentially every job in our economy has changed overnight. Each of our situations is different. But from talking with clients and extrapolating from current state, here are some common themes.
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Dashboards: Save Red, Yellow, and Green for Traffic Lights
in MeasuresWe were at an industry conference a couple of weeks ago where we saw a lot of dashboards. Dashboards were in every presentation. Every vendor demo featured at least one. There was enough red, yellow, and green all around it sometimes felt like midtown Manhattan at rush hour. This bothered me, and I wasn’t sure…
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Customer Effort Score (CES): The One Best Question for Transactional Surveys
We recommend replacing your CSAT question with a Customer Effort Score (CES) question. Unlike CSAT, CES measures things that are largely in your control.
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How to Measure Social Media for Support
It’s great that we can communicate through social. But it raises a question: how do we measure the effectiveness of social media for support?
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KCS: Prove Real Value, Real Quick
The Leap of Faith Many organizations struggle with the ability to implement quickly and successfully, and to deliver benefit. We helped one customer demonstrate KCS success quickly, proving value and supporting their ongoing commitment to KCS. Like many support organizations today, our customer is under pressure to do more with the resources they have. This…
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Lowering the Cost of Failure
Yesterday, as I was driving near DB Kay & Associates “World Headquarters” in Santa Cruz, I noticed a home-painted smart car. I wasn’t quick enough with my camera to take a picture, but it looked kind of like this. Pretty cool, right? Kind of fun? I actually imagined a family afternoon with paint brushes or…
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Feedback: Style Matters! Allscripts Does It Right
Reports are boring. Can we all agree on this? Sure, reports may contain interesting information. But there’s something deeply stultifying about the actual presentation of the data in commercial reporting packages. With apologies to my friends at business intelligence vendors, it’s almost as though the designers had set out to create bad “before” examples for…
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What Do We Do About All Of These Myths?
Goodness me, listen to me go on about these metric myths. If you’ve made it this far, you can be forgiven for asking, “That’s all fine, but what do I do about it?” Metrics exist in a context, and that context isn’t going to change itself just because some consultant writes a few blog posts. …
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Metrics Myth 11: Any Initiative for Which You Can’t Define Clear Outcomes Isn’t Worth Doing
This is another inference from “you get what you measure.” If you don’t know how to measure an initiative, you don’t know what you’re trying to achieve. And if you don’t know why you’re undertaking an initiative, you shouldn’t do it. Fair enough. But isn’t it sometimes the case that we have an intuition that…